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Facebook…Are You Engaging?
Out of curiousity… are the Social Media platforms helping your business? Are your “peeps” that like your Facebook business page, engaging with you?
I have been browsing around quite a few Facebook business pages, only to see so many small… Continue reading
Yet another major privacy breach for FaceBook?
Yes it has happened again! FaceBook has opened the door for hackers to be able to retrieve the user’s information, that’s your information. (Read article on Fox News). Facebook has vowed to have this breach fixed by… Continue reading
Start Conversating…
Is that a typo? Start doing what?
I’ll say it again. Start conversating! I know, sound’s like I’m being silly or trying to be cute! BUT, for those of you that know me, know that I use that phrase quite frequently. We all know there’s no such word as “conversating”, but the meaning behind what I’m saying IS serious business.
Using Facebook, Twitter, LinkedIn and other forms of Social Media, the idea is to build relationships. The only way to do that is to engage in conversations with others. One sided conversations don’t work too well.
Continue reading
Can you believe this!
Last week I was delivered one of several Yellow Books I get each year. I was somewhat amazed at what was delivered. The Yellow Book has always been one of the largest books delivered in the area — and to my amazement it was almost half the size of 
last year’s.
last year’s.
What’s going on with the Yellow Book? Do you recall, back in November of last year, I talked about promoting your business yesterday and today? (If not, click the link and read it) I wrote back in November that the yellow book used to be one of the best places to market your business and that in the future things would change. WOW! I was right. The evidence of this year’s Yellow Book shows us that marketing your business is changing – and fast!
Internet Marketing is the way of the future. Google, Bing and Yahoo are evolving into a living and breathing directory where information changes in a blink of your eye. They allow people to find information anywhere in the world; but primarily focusing on local business, along with offering so much to business with websites. Now even the yellow books have to rely on Google, Bing and Yahoo to survive; offering the same tools that are available to every business owner.
What is in the Future for Marketing?
Marketing is moving away from a type of interruption marketing to more of a true personalized engagement. What do I mean? Just 
throwing an ad in someone’s face, spamming their inbox with emails, posting the same message over and over again in social media on a continuous basis, is on the way out the door. A more direct approach, with more of an individualized interaction between the consumer and the brand is taking over, on multiple channels.
throwing an ad in someone’s face, spamming their inbox with emails, posting the same message over and over again in social media on a continuous basis, is on the way out the door. A more direct approach, with more of an individualized interaction between the consumer and the brand is taking over, on multiple channels.This type of individualized interaction brings a brighter future for businesses. According to Forrester Research, their experts are predicting that digital marketing expenditure is to grow at a rapid rate in 2011. More businesses will be increasing their marketing budget for 2011 and beyond. This is an indicator that we will see a growth in the economy this year.
Furthermore; Duke University’s Fuqua School of Business along with the American Marketing Association found from their research that spending was up by 9.2 % over 2009. They also found that budgets for projects will double over the next year — pointing to continual economic improvement across the industry. Continue reading
How to Overcome Blogger’s Block
From time to time when you maintain a blog and have to write blog articles all the time you may suffer from a mental block. I know because it’s happened to me. You just don’t know what in the world… Continue reading Do You Want…
Do You Want…
- To increase your company’s bottom line?
- More walk in traffic at your place of business?
- Your phone to ring more often?
- To be recognized in your community?
- More people emailing you about your products and services?
- People… Continue reading
Our Experiment…
How important is blogging and social media to your business?
In June of this year I decided to experiment and increased our blogging – by writing on an average of 3 to 5 blogs per week and then posted them to FaceBook and Twitter. The blog articles where mostly geared to our business sector and informed our readers on problems with solutions, statistics, and future development of internet web marketing.
By doing so, some remarkable things happened to us and our business!
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