Tampa Website Development, Website Design and SEO
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Nip & Tuck
Several days ago, I attended a “girlie glam party” with a couple of my friends. It had been years since the last time I allowed myself to just let go, and let someone else be the creator of my image. I went to this thing, not because I thought I needed a makeover but I did it because a friend’s daughter was in town, and needed subjects to practice on.
Clean the Website Clutter
Can a cluttered website hurt your business? You betcha it can!
I don’t want to believe that other people wouldn’t think the way I do. When I go to a website looking for something, I want to be able to find it. I don’t want to have to sift through all the “stuff” to find the one thing I’m looking for. Do you agree?
Let’s look at some real simple things that can help to keep your site from looking cluttered. Continue reading
Can you believe this!
Last week I was delivered one of several Yellow Books I get each year. I was somewhat amazed at what was delivered. The Yellow Book has always been one of the largest books delivered in the area — and to my amazement it was almost half the size of 
last year’s.
last year’s.
What’s going on with the Yellow Book? Do you recall, back in November of last year, I talked about promoting your business yesterday and today? (If not, click the link and read it) I wrote back in November that the yellow book used to be one of the best places to market your business and that in the future things would change. WOW! I was right. The evidence of this year’s Yellow Book shows us that marketing your business is changing – and fast!
Internet Marketing is the way of the future. Google, Bing and Yahoo are evolving into a living and breathing directory where information changes in a blink of your eye. They allow people to find information anywhere in the world; but primarily focusing on local business, along with offering so much to business with websites. Now even the yellow books have to rely on Google, Bing and Yahoo to survive; offering the same tools that are available to every business owner.
Have You Been I-Framed?
When we started our website development business back in 1999 there were only a handful of web developers in the area. By mid 2008, the growth of website developers increased tremendously. The prices for designing and developing a website ranged anywhere from $99.00 to over $10,000.00.
Competition was at its highest. It also brought in some very questionable practices by some of the website designers and developers. Ever since the vast growth we have had numerous businesses come to us and ask us “what is wrong with our website?” or “my webmaster will not return my calls”. The next most common statement we hear over and over again… “We paid them so much money to build our website and now we don’t have the monies to fix it — can you help us?”
The majority of business owners don’t know where to start or what is involved in having a website. This lack of knowledge opens the door for unscrupulous practices which usually leads to unpleasant results. It is VITAL that every business owner knows what is involved in building any type of website whether it’s a small 1 page calling card website to large websites with several hundred pages.
I have a business friend that just launched a beautiful new website. She used the company that developed her original site… this company literally framed her website. They built the website on a different hosting company then where the website was being hosted, then used i-frames (inline frame – an HTML document being inserted into another HTML page) to publish the website with their hosting company. The problem with this technique is, search engines will not be able to see the content of the website. The result of this practice is the website will not place very high within the search engines.
Continue reading
Continue reading
It’s a Tragedy…
After doing some research we have found that about 40% of businesses in the US don’t have a website. Further research revealed that 50% of those 40% didn’t have the money in their budget to have a professional website developed… Continue reading
To Splash…or Not to Splash
I’m sure you have seen a splash page. It’s the home page of a website that has no words – just graphics. Most of the times splash pages are laid out to grab the eye, with the link “Enter the Site”. I have to give kudos to some of the graphic artists that design some of the splash pages I’ve seen. Their talent shines as they are able to bring out the branding of the company they did the work for. Continue reading
Are You a CopyCat?
We frequently get asked the question “Is the content on my website copyrighted”. The answer: There are things in your website that falls under the copyright protection laws. However, before you go and accuse someone of copyright violations – consult an attorney.
Yes, your content can fall under Copyright Laws.You spent a lot of time writing content for your website for the purpose of promoting your products and/or services – you may have even hired a copywriter to help you develop your content…only to find that someone just copied your content and placed it on their website as theirs. The natural progression of feelings is you first become very angry that someone stole your hard work and tried to pass it off as their own…then as time passes you say to yourself, “Man, I must have really done a great job, that someone else copied what I did”. The 2nd feeling doesn’t lessen the fact of what the copycat did.
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Continue reading
Artificial Intelligence! Google?
What is artificial intelligence?
It is the science and engineering of making intelligent machines, especially intelligent computer programs. It is related to the similar task of using computers to understand human intelligence, but AI does not have to confine itself to methods that are biologically observable. ~ John McCarthy
Is Google developing their search engine to be some type of artificial intelligence that can predict what you are searching for? What’s next – talking to your computer and telling it what you are looking for? If you were a “Trekkie” (Star Trek fan), that’s what they did all the time! Some of the things that they did on that show are things we are using today, in some form or another. Was Gene Rodenberry ahead of his time?
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Business Advertising – Stuck in a rut?
Are you looking for more business but don’t really know what type of marketing will work to attract new customers?
The yellow fingers are telling you that the Yellow Pages are the future for marketing on the internet and print media. They tell you that being in the Yellow Pages will give you great exposure and your business will rank high in the search engines. However, in reality you are finding out that the Yellow Book is mostly being used as a door stop or as a booster seat for children. Now, as for the internet listings they offer… Yellow Book and/or Super Pages have to rely on the search engines to be found, before you can be
found. The same goes for you website. So why should you go through a 3rd party to have to be found on the internet, only to be listed with your competitors on the same page? How beneficial is that? Continue reading
found. The same goes for you website. So why should you go through a 3rd party to have to be found on the internet, only to be listed with your competitors on the same page? How beneficial is that? Continue reading
Do Know How Your Website is Performing?
Not knowing if your website is working for you is like not knowing how much money you have in the bank.
A Website Analytics program collects data and reports a multitude of things which are important in making your website work for you.
Here is a list of a few things that website analytics will tell you:
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